Brand Identity & Website Design
Lauren Allin, the founder of POGO footwear approached us to create a simple and iconic brand identy for their new startup business, a handmade footwear and leather accessories designer.
They were after a logo which would be clean, effective and instantly recognisable, and one which could be easily stamped/engraved onto their products. After designing a few initial concepts, we landed on the simple design which could be used with and without ‘Footwear’.
After we had nailed the branding, we got to work creating a website which allowed Lauren to showcase all of her beautiful shoes and accessories and take orders for bespoke items through an online order form.
We incorporated fun yet professional elements of leather and colour in the design of the site, all encompassing the personality of POGO, and of course made sure it was responsive across all devices, search engine friendly, fast and secure.
Customers have given great feedback, and it’s been a real pleasure helping this fantastic new brand to hit the ground running!
“Alice created the perfect logo and website for my business. Even with my very poor instructions! She was brilliant answering all questions, additions and queries.
Couldn’t be more pleased with what she has created for me!”