Cleo Lacey is a personal shopper and stylist, providing an array of fashion services to both men and women. Despite already having a logo and website in place, Cleo felt it didn’t truly represent who she was, and wanted something more luxurious, elegant and simple.

After getting to know Cleo, we came up with a simple and iconic logo, and a colour scheme that matched her brand personality. We then went on to designing a simple and classic website for her which displayed her services beautifully and allowed her audience to purchase her fashion guides and content.

After seeing what we were able to do with her website, Cleo also asked us to ‘beautify’ her booklets which she sent to clients before their appointments. We were of course able to implement her new branding, fantastic new images and content into a gorgeous document which made the whole customer journey special.