Equestrian Website Design
For equine brands that want to nail their niche
Over the past 10 years I’ve worked on many equestrian website designs and catered for a variety of equestrian and rural clients over the past few years such as Burghley Horse Trials and SEIB. Decades of dedication to horses results in a unique skillset, making me the perfect partner for any creative work!
If you’re an equine business, it makes sense that you work with a specialist equestrian web design agency – one which shares your passion and understanding of horses. As a horse mum myself I understand the equestrian language and way of life, enabling me to produce 100% bespoke and tailored websites.
All of my equestrian website design services will provide everything you need to establish yourselves online. I work to your brief, and can put together a website on very tight timescales – my quickest project was completed in a week!
To see a selection of my recent equestrian website designs head to my Project page here, to get a feel of what I can create.
What’s included in every equestrian website design?
✓ A beautifully crafted equestrian website design which parades your branding and products. I’ll hear your values, identify your pain points and design a fully bespoke and unique site tailored just to you. I say NO to templates and pre-built themes!
✓ A fully responsive and fast website design which works perfectly across all screen sizes
✓ Effective SEO on core pages, including meta data and ALT tags so you show up on search engines and get found! I know the equine industry inside out so I’ll use targeted equine keywords and phrases.
✓ A website crafted on WordPress – I avoid Squarespace, Wix etc at all costs. WordPress is the most reliable platform, and offers much greater search engine optimisation features. It’s also fully customisable, with millions of plugins and design features available.
✓ A safe and secure website, hosted with me, or your chosen partners.
Equestrian Website Design:
The Process
When you work with me, this is what you can expect the process to look like…
1. Getting Started
Once we’ve had a chance to get to know each other, and I’ve familiarised myself with your brief, I will send over a few things…
• A website questionnaire which helps me to get to know your customer avatar, your current promotions and business activity, your branding etc
• An agreement which protects both parties
• An invoice for 50% of the total investment cost
2. Gathering Content
After I have received these documents from you I’ll request your content which is in the form of:
• Images
• Videos
• Copy and any supporting information
(You can opt to use our specialist equestrian photographer or copywriter if you need help with this.)
A staging site and domain is set up and the build begins…
3. Building Time
After 1-3 weeks (depending on the size of the project) you’ll receive the staging site link over to you for approval. You will then send over any amendments and feedback for the site, which will then be actioned, until everything is 100% perfect.
Work does not stop until you are satisfied with the finished design!
4. Going Live!
Once both parties are happy, the remaining 50% of the project cost will be due, or a payment plan agreed (yes I offer these!) and then your equestrian website will be launched to the world.
A Specialist Equine Team…
You’ll be aware by now that I pride myself in my team of specialists, all equipped with equestrian knowledge so that I bring my clients the best of the best.
I have by my side a digital marketer, web developer, equine photographer, content writer – all dedicated equestrians themselves. In recent years I’ve been asked to work on larger, more complex builds and my team have been working hard behind the scenes to make sure everything is ship shape and secure for my clients.
I always say teamwork is the dreamwork; and it’s a great pleasure to work alongside such talented individuals!
Equestrian Website Design Packages
01.
Basic Starter
All the essentials for small equine businesses
Up to 5 pages, completely custom built and uniquely designed, fully responsive across all screen sizes, plus SEO fundamentals to get you off to a good start.
INVESTMENT – £1200
02.
All Inclusive
Everything you need for success
Unlimited pages, integration and automation with external apps such as Mailchimp, Calendly, content downloads etc plus keyword research and dynamic functionalities.
INVESTMENT – from £1600
03.
Ecommerce
Make money while you sleep
A completely bespoke equestrian WordPress website with the capability to take payments. Shopping and product pages, safe and secure checkout process and Apple Pay/Paypal / Stripe integration. For any business looking to take payments or bookings.
INVESTMENT – from £1995
I offer custom packages outside of these detailed above, just get in touch with your requirements and I can create something bespoke.
Additional Bolt-Ons
Website Hosting & Domain Registration
For just £80/year receive super fast and secure hosting for your website, with daily backups, SSL certificate, technical support, 20GB memory, optional email addresses and more. Plus a transfer over to us is free of charge!
Domain registration is also just £19.99/year – completely optional but helpful to have it all under one roof if you’d prefer.
SEO Booster Service
If there’s a lot of competition for your equestrian product or service, then it’s good practice to try and make sure you show up near the top of Google rankings. In this add-on I’ll perform specific equestrian keyword research to optimise your site for keywords your audience will engage with. It also covers competitor research and content creation.
This package does not guarantee the top spot but it is very likely to improve your overall position.
Copywriting & Photography
As equestrian specialists, all members of my hand-picked team have experience with horses.
If you aren’t great with words, or if you struggle to find the time, then let my equine copywriter take the reins and take your key points and create copy which resonates with horsey folk all over the world.
If you require imagery then my resident equestrian photographer Amy can capture your product or service offering beautifully.
Kind words from happy clients…
Want to find out more?
To find out more about how we can work together, what would be best for you, or even just to introduce yourself and have a natter, head to our contact page below to fill out an enquiry form, and I will be in touch very shortly.
