digital marketing & consultancy
The world of marketing can seem daunting, but here at Alice Rose & Co we aim to make the opposite true, We work alongside you to establish some clear and attainable goals which we will work towards by bringing together a range of innovative techniques to reach your target audience.
Our MD Alice has a wealth of digital marketing and consultancy experience – she has a Marketing degree under her belt as well as years of experience as a Digital Marketing Executive in the equestrian industry. Because of this, she is well equipped to provide your equine or rural lifestyle business with exciting new marketing campaigns which will help bring fresh eyes to your website.
Working closely with Alice are a team of specialists consisting of an equine copywriter an SEO expert and a social media manager making us the ideal partners for any marketing work.
After meeting with you and discussing your current activities, we will provide a personal and tailored strategy which will be unique to your business. Whether it’s a full seasonal campaign, or simply a weekend Facebook Ad, we are confident we will deliver results.
What’s included in our Digital Marketing services:
Marketing Strategies
If you’ve noticed a drop in sales, it may help to get a fresh set of eyes to go over your current marketing promotions to get an analysis of what’s working and what’s not. We provide this service both on a regular and on an ad hoc basis.
If you’re stuck for fresh ideas, we can provide a range of new concepts which you can adopt into your day to day business activities. We will brainstorm campaign ideas with you and then follow through to implementation. We have a number of specialists as part of our team who will work together to deliver the whole project. We can also draw up a detailed plan so that you can manage your promotions yourself, and hold yourself accountable. Our marketing services includes paid social ads, Google Retargeting and PPC advertising.
Social Media Management
We understand managing this element of your business can be a time consuming task, which is why we provide a number of social media services to equine, rural and country lifestyle brands looking to grow their channels and boost engagement rates.
You should be posting daily, and if your budget can allow, be running ad campaigns to reach a wider audience. Of course you don’t have to spend large sums of money, but there are a huge variety of things you can be doing to be making the most of the platform you have.
If you’re looking to completely outsource all social management, we can help with our social media services. Or if you just want to be given advice and pointers on how you can be growing your profiles, we can do this too!
Photo & Video
We aim to provide you with a good bank of visual content which you will be able to use and optimise across all your promotional platforms. We will work with you and your team to assess where you will be using the content, who your audience is and of course your brand’s signature voice.
Our equine photographers work with some of the top equestrian sporting events, and know their way around a yard – they have a real eye for detail and know what shots work best for horses.
As not all of our clients are equestrian, we also provide photography for luxurious brands such as spas, interior and property companies and much more. Our photographers know how to effectively use lighting and camera angles to showcase your projects, and can work to almost any brief.
Event Coverage & Promotion
Alice has years of experience working with some of the most prestigious equestrian events. She has been on the Land Rover Burghley Horse Trials press team since 2018, working both on the run up with creating marketing materials, and at the heart of the action over the duration of the event on the social media team.
Event work often involves a multitude of skills, with the ability to switch from one role to another, something which Alice has had many opportunities to practice!
Work can include content creation, social media management, on-event coverage and both digital and print design, all of which Alice and her team are able to accommodate.
“Alice has also helped me out with a couple of newsletters which have looked great, are far easier to read than anything I’ve done previously and encourage engagement, which is exactly what I want.
Highly recommend!“
Interested in working with us?
To find out more about how we can work together, what would be best for you, or even just to introduce yourself and have a natter, head to our contact page below to fill out an enquiry form, and Alice will be in touch very shortly.
